Let’s be honest—keeping up with everything new in tech sometimes feels like chasing a moving train. Maybe you’ve heard the buzz around Perplexity Pro, the AI-powered search and assistant tool that business leaders and creators can’t stop talking about. But premium AI usually means another subscription fee.
Now, imagine unlocking full access to Perplexity Pro’s advanced features—worth nearly ₹17,000 for a year—at no extra cost, courtesy of your existing Airtel connection. Sound too good to be true? It isn’t. In 2025, Airtel is making waves with a unique partnership that’s changing how India experiences AI
Below, we break down exactly how Airtel users can claim Perplexity Pro for free, why it matters, and how to make the most of this offer for your work and personal growth.
What Is Perplexity Pro? (No Hype, Just Clarity)
Perplexity Pro is the next evolution in AI-powered assistance and knowledge search. Think Google, but much smarter—plus personalized Q&A, instant document analysis, and multiple state-of-the-art AI models, all in a single platform.
Key Benefits Include:
- Up to 300 advanced AI searches per day.
- Access to multiple leading AI models, like GPT-4.1, Gemini, Claude, and others.
- Document & Data Analysis: Upload and query files, research papers, PDFs, or datasets for fast, accurate insights.
- Image Generation: Turn text prompts into professional visuals.
- Labs Access: Build custom automations, dashboards, and even generate code for business workflows.
- Ad-Free, Professional Experience: Get your data and answers, distraction-free.
In short, Perplexity Pro isn’t just search—it’s research, reporting, brainstorming, and creative ideation, powered by the world’s smartest AI, all under one roof.
The Airtel-Perplexity Deal: What’s Really on Offer?
In July 2025, Airtel announced a partnership with Perplexity to offer a one-year free Perplexity Pro subscription (worth ₹17,000) to all individual Airtel users.
Who Qualifies?
- All Airtel mobile (prepaid and postpaid) customers.
- Fiber broadband subscribers.
- DTH (Digital TV) customers.
If you pay an Airtel bill—for your phone, home Wi-Fi, or TV—you’re eligible.
What’s the Catch?
There really isn’t one. Airtel simply wants to give its 360 million+ users a taste of world-class AI, betting that this value will drive loyalty and digital adoption across India.
How to Redeem the Offer
Redeeming your free year of Perplexity Pro is designed to be simple—even if tech isn’t your thing:
- Open the Airtel Thanks app on your Android or iOS device.
- Navigate to the “Rewards” or “Rewards & OTT” section.
- Tap the Perplexity Pro offer banner (usually reads “Get 12 months of Perplexity Pro worth Rs 17,000 FREE”).
- Follow the signup or sign-in process on Perplexity.ai—no credit card required.
(You will be prompted to log in with Gmail, Apple, or your standard login. Follow the steps onscreen. That’s it!)
Already a Perplexity Pro subscriber? Here’s what you need to know:
- For Stripe-based subscriptions: Your Airtel annual benefit will automatically start when your current paid cycle ends.
- For Google/Apple subscriptions: Turn off auto-renew. This ensures that once your current paid period is over, Airtel’s free year kicks in. If you don’t, renewal charges may continue.
Eligibility & Additional Details
- Available to: All Airtel consumer customers (mobile, broadband, DTH); excludes enterprise accounts.
- Offer claim period: July 17, 2025 – January 17, 2026.
- Redemption trouble? If your claim doesn’t complete or if your account status remains “Basic,” use the “Recover Account” option in the Airtel Thanks app and retry. If needed, contact Airtel or Perplexity support for help.
What Can You Actually Do With Perplexity Pro?
If you’re new to advanced AI assistants, you might be wondering: “Why even bother activating this?” Here’s just a taste:
For Business Users
- Draft, research, and summarize reports in minutes.
- Collaborate with AI: Instantly analyze market studies, summarize contracts, or spot trends in uploaded data.
- Automate workflows: Use Labs to build smart dashboards or crawl competitor sites for insights.
For Students and Creators
- Tackle tough homework or research questions—get sources and explanations.
- Generate visual content: Create banners, diagrams, and infographics, instantly.
- Prepare for presentations: Turn raw documents into slide-ready summaries.
For Techies and Builders
- Experiment with AI frameworks and compare Gemini, Claude, or GPT in one place.
- Build and test code automations with AI guidance.
- Analyze logs, scripts, and technical files without tedious manual reading.
Pros & Cons for Airtel Users
| Pros | Cons |
|---|---|
| No extra cost—worth ₹17,000/year | Time-limited: 12 months (unless extended) |
| Covers all Airtel users, any plan | Must claim through Airtel Thanks app |
| Access to cutting-edge AI models and features | After one year, paid subscription needed |
| Boosts productivity, learning, creativity anywhere | …but you may never want to go back! |
Why Is Airtel Doing This? The Business Strategy Behind the Scenes
Airtel’s move is about more than just customer goodwill. By offering Perplexity Pro:
- It differentiates Airtel from competitors in India’s telecom market.
- It boosts digital adoption—AI tools drive more data usage and deeper engagement.
- It exposes millions to advanced AI, priming the market for new digital services.
- It signals that Airtel is more than a telco—they’re a tech innovation leader.
Your 2025 Playbook: How to Make the Most of Perplexity Pro
- Adopt it as Your Everyday Knowledge Tool: Use it for reports, research, emails, or answering business queries.
- Replace Old Search Habits: Whenever you’d typically “Google it,” start with Perplexity Pro instead. Notice how much time you save.
- Experiment With Multiple Models: Try the same question across GPT, Gemini, and Claude for richer insights.
- Explore Labs and Automations: Build a dashboard, automate repetitive analysis, or experiment—no coding required.
- Train Your Team (or Family!): Share the power of advanced AI with colleagues or loved ones.
Think of this like Airtel tossing you the keys to a luxury car—for a year. Whether you use it for quick commutes (answering simple queries) or epic journeys (deep analysis and creativity), you get the full experience. Just claim the keys and start driving.
Conclusion: Don’t Leave This Offer Unclaimed
Technology is moving fast, and tomorrow’s leaders are those who get hands-on with the best tools, now. The Airtel-Perplexity partnership makes professional-grade AI free, accessible, and easy—no hoops, no catches.
If you’re with Airtel, don’t miss out:
- Open your Airtel Thanks app,
- Navigate to “Rewards & OTT,”
- Tap the Perplexity Pro banner, and
- Enjoy a year of AI-powered productivity and creativity.
Let your digital transformation begin—at zero extra cost.
Common Questions (FAQs)
Is this offer for both prepaid and postpaid?
Yes, any Airtel number is eligible—prepaid, postpaid, fiber, or DTH.
Can I use Perplexity Pro on desktop and mobile?
Absolutely! Once activated, your account is accessible on any supported device.
Is it really free—will I need to enter payment info?
No payment is required at any stage. Just activate via the Airtel Thanks app.
What if the agent makes a mistake?
You control every output. Tasks requiring action, especially external communications or financial moves, always require your review.
When should I activate?
Anytime between July 17, 2025, and January 17, 2026. The sooner you activate, the sooner you enjoy the perks.
What happens after a year?
Your Pro features expire unless Airtel or Perplexity announces an extension. You decide if it’s worth subscribing later.
